Rio Othon Palace goes on to host the artists who present themselves
in one of the most important venues in the Country
The Othon hotel chain announced the cultural support at the Theatro Municipal do Rio de Janeiro. From now on, the artists who present themselves in one of the most respected and traditional theaters of the world are to stay at Rio Othon Palace, in Copacabana. On the other hand, Othon hotels will receive tickets for promotions in their social networks and to give its customers and its in the publicity materials of the Playhouse.
"For us of Othon hotels is a great honor to join the cast of supporters of one of the most important theaters in the world. We believe that this initiative consolidates our position as a company which invests in cultural and social responsibility actions. So, We started to contribute to the development of artistic events in Brazil, from supporting cultural events, institutions, Brazilian and international artists and works. Recently, We sponsor the photobiography of actress Marília Pêra. It is important to emphasize our lines of activity involving the valuation of the Brazilian artistic and cultural heritage, promoting diversified content from different platforms ", highlights Bruno Heleno, General Manager of Corporate Sales and Marketing.
Inaugurated in 1909, as part of a set of redevelopment works carried out in Rio de Janeiro, then the capital of Brazil, the Municipal Theatre has hosted some of the greatest singers, dancers and musicians of history as Maria Callas, Daniel Tebaldi, Sarah Bernhardt, BIDU Sayao and Heitor Villa-Lobos. "The Municipal Theater is definitely an icon of brazilian culture. The Rio Othon Palace, on the other hand, It is considered an icon of national tourism. Thus, We think it is an extremely positive and that partnership, certainly, will yield great fruit for two references in their respective areas in Rio de Janeiro and Brazil ", points out Bruno Heleno, General Manager sales and marketing business of Othon hotels.
Rede Othon opera 16 units in Brazil in the States of Rio de Janeiro (Rio de Janeiro, Macaé), São Paulo (São Paulo, Lime, Matão, São Carlos and Araraquara), Minas Gerais (Belo Horizonte), Bahia (Salvador) and Ceará (Fortress) and abroad with hotel in Europe (Lisboa). Founded in 1943 Othon hotels is the only Brazilian group with units in Europe.