How to have successful corporate events

How to have successful corporate events. Photo by CHUTTERSNAP on Unsplash.

Corporate events play a crucial role in companies’ marketing and communications strategy. Whether for product launches, trainings, conferences or celebrations, holding successful events can boost brand image, strengthen relationships with customers and partners. In this article, we will explore the essential steps to planning and executing successful corporate events, … Read more

Artes e Marketing: why good communication strengthens your cultural project?

Rafaela Tavares Kawasaki, featured. Photo: Disclosure.

Communicating efficiently helps artists to raise public funding and get ideas off paper to transform people through dialogue Article by Rafaela Tavares Kawasaki* When cultural agents prepare applications for funding notices, it is natural for them to focus on the project proposal, research languages ​​and what they want to express with their … Read more

How taking a course can help you in your business?

How taking a course can help you in your business?. Photo: Image by wayhomestudio on Freepik.

Make a course, will always be one of the most important events in an individual's life., since knowledge is the key to a better life in many aspects. Many entrepreneurs don't know where to start., but be willing to take the time to do a degree such as distance learning human resources management and administration … Read more

6 ways to reward your employees and increase motivation

6 ways to reward your employees and increase motivation, featured. Photo: Vector employee created by storyset -

Thinking about employees is much more than kindness, since, rewarding and motivating your employees is actually a market strategy to be able to produce in an increasingly better way and achieve success.. Due to employee issues, a company can have a loss of quality, as well as seeing your expenses grow exponentially … Read more

Life for Giovani de Arruda Campos

[dropcap]A[/dropcap]m blow or an eternity. Depends on your point of view. It depends on the personality. Some believe that is infinite, others who is longing. There's no denying that has its uniqueness. Many times, forget your existence. Other times the feelings in our skin. When go unnoticed is that we're running out of time to live. As if … Read more

Connect by Giovani de Arruda Campos

[dropcap]And[/dropcap]While it's not a novelty the issues involving the internet and building relationships to come over the internet, and that in practice such a strategy is one of the major difficulties of various artists and professionals from the most diverse areas, I understand that turn our backs on the issue is to ignore not only your potential, … Read more

“How about an upgrade?” by Giovani de Arruda Campos

[dropcap]V[/dropcap]ivemos a prime moment in society and in organizations. The digital age lives his early days, although, in a little more than 20 years of existence, great innovations have enabled greater accessibility to information, the products and services. Companies such as Google, Facebook, Uber, Free Market, Amazon, Apple, Microsoft, Join searchers, social networks, applications, Exchange of goods, … Read more

“Focus on a goal and don't look back. The past no longer exists, What lies ahead depends on your attitude in this, it means, now.” by Giovani de Arruda Campos

[dropcap]Yes[/dropcap] a great pleasure to introduce the new website columnist artworks, an expert in organizational psychology, Giovani de Arruda Campos. He is Coordinator and faculty member at the University Paulista-UNIP/Campus Sorocaba. Teacher with 8 years of experience in undergraduate and graduate courses in different institutions of higher education of the State of São Paulo, … Read more